ãŠã§ããµã€ãã®SEOæ§èœãæ倧åããäžã§ãèŠèœãšããã¡ãªããéèŠãªåœ¹å²ãæã€ãhã¿ã°ããããããå®éã«ã¯å€ãã®ãµã€ãéå¶è ãã³ã³ãã³ãã¯ãªãšã€ã¿ãŒãããã®hã¿ã°ã®æé©åã®éèŠæ§ãå¹æçãªå©çšæ¹æ³ãååã«ç解ããŠããŸãããæ¬çš¿ã§ã¯ãhã¿ã°ãšã¯äœãããå§ãŸãããã®SEOå¹æãæé©åææ³ããããŠé¿ããã¹ãäžè¬çãªãã¹ãŸã§ãå ·äœçãªäºäŸã亀ããªãã詳ãã解説ããŸããITãAIãããŒã±ãã£ã³ã°ã«ã€ããŠåŠã³ããæ¹ã ã«ãšã£ãŠãã³ã³ãã³ãæ§é ãæŽããããšãããã«éèŠãããããŠãããå®çŸããããã«hã¿ã°ãã©ã®ããã«æŽ»çšãã¹ããã®ç解ãæ·±ããæ©äŒã«ãªãã§ããããã³ã³ãã³ãã®å¯èªæ§ãšæ€çŽ¢ãšã³ãžã³ã§ã®è©äŸ¡ãåäžãããããã®éµããããhã¿ã°ã®æé©åã§ãã
hã¿ã°ãšã¯
hã¿ã°ãšã¯ãHTMLã§çšããããèŠåºãã¿ã°ã®äžçš®ã§ããh1ããh6ãŸã§ã®6çš®é¡ããããŸãã
èšäºãããŒãžã®èŠåºããšããŠäœ¿çšãããŠããããèŠåºãã¿ã°ãšè¡šèšãããã±ãŒã¹ããããŸãããæå³ã¯åãã§ãã
hã¿ã°ã¯ãŠã§ãããŒãžå ã®ã³ã³ãã³ãã®æ§é ã瀺ãããã«äœ¿çšãããã³ã³ãã³ãã®éå±€ãšéèŠæ§ãæ確ã«ããŸãã
h1ã¿ã°ã¯ãããŒãžã®æãéèŠãªèŠåºãã瀺ãããšãäžè¬çã§ãã
h2ãh3ã¿ã°ã¯ããµãã»ã¯ã·ã§ã³ãŸãã¯é¢é£ããæ å ±ã®ãããã¯ã瀺ãããã«äœ¿çšãããŸãã
h4ããh6ãŸã§ã¯ãå¿ èŠã«å¿ããŠæŽã«çŽ°ããæ§é åãè¡ãããã«å©çšãããŸãã
ã¿ã€ãã«ã¿ã°ïŒtitleã¿ã°ïŒãšã®éã
ã¿ã€ãã«ã¿ã°ã¯ãã¡ã¿ã¿ã°ã®1çš®ã§ããã©ãŠã¶ã®ã¿ããæ€çŽ¢ãšã³ãžã³ã®æ€çŽ¢çµæã«è¡šç€ºãããããŒãžã®ã¿ã€ãã«ãšããŠæ©èœããŸããWebããŒãžã®ã³ã³ãã³ããèŠçŽããéèŠãªéšåã§ããã蚪åè ãããŒãžã®å 容ãç°¡åã«ææ¡ã§ããããã«ããŸãã
ã¿ã€ãã«ã¿ã°ïŒtitleã¿ã°ïŒã«ã€ããŠã¯ãäžèšã®èšäºã§è©³ãã解説ããŠããŸãã
hã¿ã°ã®åœ¹å²ãšéèŠæ§
hã¿ã°ã¯ããŠã§ãããŒãžã®ã³ã³ãã³ããé©åã«æ§é åããããšã§ããŠãŒã¶ãŒãããŒãžã®å 容ãç°¡åã«ææ¡ããå¿ èŠãªæ å ±ã«çŽ æ©ãã¢ã¯ã»ã¹ã§ããããæ¯æŽããŸãããŸããæ€çŽ¢ãšã³ãžã³ã¯hã¿ã°ãçšããŠãããŒãžã®å 容ãšãã®æ§é ãç解ããé¢é£æ§ã®é«ãæ€çŽ¢ã¯ãšãªã«å¯ŸããŠãã®ããŒãžãã©ã®ããã«ã©ã³ã¯ä»ããããã決å®ããŸããæ£ãã䜿çšãããhã¿ã°ã¯ãæ€çŽ¢ãšã³ãžã³æé©åïŒSEOïŒã®èŠ³ç¹ããããããŒãžãæ€çŽ¢çµæã§ããé«ãäœçœ®ã«è¡šç€ºãããå¯èœæ§ãé«ãããããéåžžã«éèŠã§ãã
ç°¡åã«èšãã°ãhã¿ã°ã¯ãã³ã³ãã³ããéå±€çã«æŽçããèªã¿ãããããã ãã§ãªããæ€çŽ¢ãšã³ãžã³ã«ã³ã³ãã³ãã®æŠèŠãäŒããé©åãªæ€çŽ¢çµæã«ãããããŒãžã®äœçœ®ä»ããåäžãããããã®éèŠãªããŒã«ã§ãã
hã¿ã°ã®SEOå¹æ
èŠåºãã¿ã°ïŒhã¿ã°ïŒã¯ãWebããŒãžäžã®ããã¹ãæ§é ãæŽçããæ å ±ã®éå±€ãæ確ã«ãã圹å²ãæã£ãŠããŸããSEOïŒæ€çŽ¢ãšã³ãžã³æé©åïŒã®èŠ³ç¹ããèŠããšãhã¿ã°ã¯ã³ã³ãã³ãã®éèŠæ§ãšæ§é ãæ€çŽ¢ãšã³ãžã³ã«äŒããããã®éèŠãªæ段ã§ãããã®èšäºã§ã¯ãhã¿ã°ã®SEOå¹æãšãã®æé©åã«ã€ããŠè§£èª¬ããŸãã
æ€çŽ¢ãšã³ãžã³ãhã¿ã°ãã©ãæ±ãã
æ€çŽ¢ãšã³ãžã³ã¯ãWebããŒãžã®ã³ã³ãã³ããã¯ããŒã«ããŠã€ã³ããã¯ã¹ãäœæããéãhã¿ã°ãå©çšããŠããŒãžã®æ§é ã解æããŸããç¹ã«ãh1ã¿ã°ã¯ããŒãžã®äž»é¡ã瀺ããããæãéèŠèŠãããã¿ã°ãšãããŠããŸãããã®ãããh1ã¿ã°ã«ã¯ããŒãžã®ããŒã¯ãŒããå«ãã¿ã€ãã«ãèšå®ããããšãæšå¥šãããŠããŸãããŸããh2ãh3ã¿ã°ã¯ãµããããã£ã³ã°ãšããŠäœ¿çšãããããŒãžå ã®æ å ±ã®éå±€ãæ§ç¯ããŸããæ€çŽ¢ãšã³ãžã³ã¯ãããã®ã¿ã°ãéããŠãã³ã³ãã³ãã®æ§é ãšéèŠãªéšåãèå¥ãããããªããŸãã
hã¿ã°ãæé©åããã¡ãªãã
hã¿ã°ãå¹æçã«æé©åããããšã§ãSEOã«ãããå€ãã®ã¡ãªããããããŸãã第äžã«ãã³ã³ãã³ãã®æ§é ãæ確ã«ãªãããŠãŒã¶ãŒãæ å ±ãèŠã€ãããããªããŸããããã«ããããŠãŒã¶ãŒäœéšãåäžãããµã€ãæ»åšæéã®å¢å ãããŠã³ã¹çã®æžå°ã«ç¹ãããŸãã第äºã«ãæ§é åãããã³ã³ãã³ãã¯æ€çŽ¢ãšã³ãžã³ã«ãã£ãŠæ£ç¢ºã«ç解ããããããªããé¢é£ããæ€çŽ¢ã¯ãšãªã«å¯ŸããŠããé«ãã©ã³ãã³ã°ãåŸãããšãå¯èœã§ãããŸããhã¿ã°å ã«ããŒã¯ãŒããé©åã«äœ¿çšããããšã§ããã®ããŒã¯ãŒãã«é¢é£ããæ€çŽ¢çµæã§ã®è¡šç€ºãæåŸ ã§ããŸãã
hã¿ã°ã®æé©åææ³
ãŠã§ããµã€ããããã°ã®ã³ã³ãã³ããæ€çŽ¢ãšã³ãžã³ã§é«ãè©äŸ¡ãåããããããã«ã¯ããã®æ§é ãæ確ã«ããæ å ±ãé©åã«æŽçããããšãäžå¯æ¬ ã§ãããã®ç¹ã«ãããŠãhã¿ã°ã¯éåžžã«éèŠãªåœ¹å²ãæãããŸããèŠåºãã¿ã°ïŒhã¿ã°ïŒãæé©åããããšã§ãã³ã³ãã³ãã®æ§é ãæ€çŽ¢ãšã³ãžã³ã«ç解ããããããçµæãšããŠSEOå¹æãåäžãããããšãã§ããŸãã以äžãhã¿ã°ã®æé©åææ³ã«ã€ããŠèª¬æããããŸãã
éå±€çã«äœ¿çšãã
ãŠã§ãããŒãžå ã®ã³ã³ãã³ããæ§é åããäžã§æãåºæ¬çãªç¹ã¯ãèŠåºãã¿ã°ïŒh1ããh6ïŒãé©åã«éå±€åããŠäœ¿çšããããšã§ããããã¯ããŠã§ãããŒãžã®äž»é¡ãã»ã¯ã·ã§ã³ãæ確ã«ããã³ã³ãã³ãã®éèŠæ§ãæ€çŽ¢ãšã³ãžã³ã«äŒããããã«éèŠã§ããååãšããŠãh1ã¿ã°ã¯ããŒãžã®ã¡ã€ã³ã®ã¿ã€ãã«ãšããŠ1床ã ã䜿çšãããã®ä»ã®ãµãã»ã¯ã·ã§ã³ã«ã¯h2ããh6ã¿ã°ãéå±€çã«äœ¿çšããŸãããã®éå±€æ§é ã«åŸãããšã§ãã³ã³ãã³ãã®æ§é ãæ確ã«ãªãããŠãŒã¶ããªãã£ãšSEOã®äž¡æ¹ã«å¥œåœ±é¿ãäžããŸãã
èŠåºãã«é©åãªããŒã¯ãŒããå«ãã
èŠåºãã«é©åãªããŒã¯ãŒããå«ããããšã¯ãSEOå¹æãé«ããäžã§æ¬ ãããŸãããèŠåºãã¿ã°å ã«ããã®ã»ã¯ã·ã§ã³ã®ã³ã³ãã³ããé©åã«è¡šçŸããããŒã¯ãŒãããã¬ãŒãºãçã蟌ãããšã§ãæ€çŽ¢ãšã³ãžã³ã¯ãã®ããŒãžãäœã«ã€ããŠã®ãã®ã§ããããããæ£ç¢ºã«ææ¡ã§ããŸããããŒã¯ãŒãã®éžå®ã¯æ éã«è¡ããé床ã®ããŒã¯ãŒãã®è©°ã蟌ã¿ã¯é¿ããã¹ãã§ããèªç¶ãªæµãã®äžã§ããŠãŒã¶ãŒã«åœ¹ç«ã€åœ¢ã§ããŒã¯ãŒãã䜿çšããããšãéèŠã§ãã
hã¿ã°ã®é©åãªäœ¿çšã¯ããŠã§ãããŒãžãèšäºã®æ§é åã«äžå¯æ¬ ã§ãããé©åãªéå±€æ§é ã®èšå®ãšããŒã¯ãŒãã®æå¹æŽ»çšã«ãããSEOå¹æã倧ããé«ããããšãã§ããŸããããã«ãããæ€çŽ¢çµæã§ã®äžäœè¡šç€ºãããå¯èœã«ãªããçµæãšããŠãµã€ããžã®ãã©ãã£ãã¯å¢å ãžãšç¹ããã§ãããã
hã¿ã°ã®äœ¿ãæ¹ã§é¿ããã¹ããã¹
SEOå¹æãæ倧åãããããã«ãèŠåºãã¿ã°ïŒhã¿ã°ïŒã®æ£ãã䜿ãæ¹ãç解ããããšã¯éåžžã«éèŠã§ããããã§ã¯ãhã¿ã°ã®äœ¿ãæ¹ã§ãããããã¹ãšãããããé¿ããããã®ãã³ããèŠãŠãããŸãããã
é床ã®ããŒã¯ãŒãè©°ã蟌ã¿
èŠåºãã¿ã°ã«ããŒã¯ãŒããå«ããããšã¯SEOã®èŠ³ç¹ããæçã§ãããé床ã«è©°ã蟌ãããšã¯é¿ããã¹ãã§ããèªç¶ãªæµãã§ããŒã¯ãŒããå«ããå 容ã«é¢é£æ§ã®ããããŒã¯ãŒããéžæããããšãéèŠã§ããæ€çŽ¢ãšã³ãžã³ã¯é床ã®ããŒã¯ãŒãè©°ã蟌ã¿ãã¹ãã ãšã¿ãªããã©ã³ãã³ã°ãäžããå¯èœæ§ããããŸãã
hã¿ã°æé©åã®å ·äœçäºäŸ
WEBãµã€ãã®æ§é åãšSEOã®å¹æãé«ãããããhã¿ã°ã®å¹æçãªäœ¿çšã¯äžå¯æ¬ ã§ããããã§ã¯ãhã¿ã°ãæé©åããæ€çŽ¢ãšã³ãžã³ã«ããå¹ççã«æ å ±ãèªèãããããã«ããå ·äœçãªäºäŸãèŠãŠãããŸãããã
æåäºäŸãšãã®åæ
ããã³ã³ãã³ããæ€çŽ¢ãšã³ãžã³ã®çµæããŒãžã§äžäœã«ã©ã³ãã³ã°ãããã®ã¯ãhã¿ã°ã®å¹æçãªæŽ»çšã«ãããã®ã§ããããã®äºäŸã§ã¯ãh1ã¿ã°ã§ã³ã³ãã³ãã®äž»èŠãªãããã¯ãæ確ã«ããh2ã¿ã°ä»¥äžã§ãµããããã¯ããã€ã³ããéå±€çã«æŽçããããšã§ãããŒãžã®æ§é ãæ確ã«ããŸãããããã«ãããæ€çŽ¢ãšã³ãžã³ãã³ã³ãã³ãã®æŠèŠãããç°¡åã«ç解ãããŠãŒã¶ãŒã®æ€çŽ¢æå³ã«å¿ããçµæãšããŠæ瀺ã§ããããã«ãªããŸããã
æ¹åç¹ãšé©çšæ¹æ³
å€ãã®ãŠã§ããµã€ãã§ã¯ãhã¿ã°ã®å©çšãæé©åãããŠããªãããšããããŸããããšãã°ãhã¿ã°ã䜿çšããã«ããžã¥ã¢ã«ã ãã§èŠåºããäœæããããŸãã¯ãhã¿ã°ã®éå±€æ§é ãç¡èŠãã䜿çšãæããããŸãããããã®åé¡ã解決ããããã«ã¯ããŸãåããŒãžã®äž»èŠãªããŒããšãµãããŒããæ確ã«å®çŸ©ããããã«åºã¥ããŠh1ãh2ãh3ã¿ã°ãé©åã«å²ãåœãŠãããšãéèŠã§ããããã«ããµãããŒãã®äžã§åãæ±ãå 容ãh3ãh4ã¿ã°ã§ããã«çŽ°ããæ§é åããããšã§ãæ€çŽ¢ãšã³ãžã³ã«ã³ã³ãã³ãã®æ§é ãããæ確ã«äŒããããšãã§ããŸãã
å ·äœçã«ã¯ãããŒãžã®ã¡ã€ã³ã³ã³ãã³ããh1ã¿ã°ã§ããŒã¯ã¢ããããé¢é£ãããµãã»ã¯ã·ã§ã³ã¯h2ã¿ã°ã§åºåããŸãããããããã«è©³çŽ°ãªæ å ±ã«åããå Žåã¯ãh3ãh4ã¿ã°ã䜿çšããŠéå±€ãäœæããŸãããã®ããã«hã¿ã°ãå¹æçã«æŽ»çšããããšã§ãã³ã³ãã³ãã®æ§é ãæ€çŽ¢ãšã³ãžã³ã«åããæãäŒããæçµçã«SEOã®åäžã«ç¹ãããŸãã
ä»åŸã®hã¿ã°æé©åã®å±æ
ãã®èšäºã§ã¯ããŠã§ãããŒãžã®æ§é ãæŽããèªè ã ãã§ãªãæ€çŽ¢ãšã³ãžã³ã«ãå 容ãå¹æçã«äŒããããã®éèŠãªåœ¹å²ãæãããhã¿ã°ã«ã€ããŠè©³ãã解説ããŸãããé©åãªèŠåºãã¿ã°ã®äœ¿çšã¯ãSEOå¹æãé«ããããã«äžå¯æ¬ ã§ããããã§ã¯ããã®éèŠæ§ãå確èªããä»åŸã®ãŠã§ãéçºã«ãããhã¿ã°æé©åã®å±æã«ã€ããŠèå¯ããŸãã
hã¿ã°æé©åã®éèŠæ§ã®å確èª
ãŠã§ãããŒãžãæ§æããéã«ã¯ãã³ã³ãã³ãã®æ§é åãéåžžã«éèŠã§ããhã¿ã°ã掻çšããããšã§ãããŒãžå ã®æ å ±ãéå±€åãããããæ確ãªæ§é ãæã€ããã«ãªããŸãããã®æ§é åã¯ãæ€çŽ¢ãšã³ãžã³ãããŒãžã®å 容ãç解ãããããããããæ€çŽ¢çµæã§ã®äžäœè¡šç€ºã«çŽçµããŸããããã«ããŠãŒã¶ãŒäœéšïŒUXïŒã®åäžã«ãå¯äžãã蚪åè ãæ±ããæ å ±ãžã¹ã ãŒãºã«ã¢ã¯ã»ã¹ã§ããããã«ãªããŸãã
ä»åŸã®SEOãã¬ã³ããšhã¿ã°ã®é¢ä¿
æ€çŽ¢ãšã³ãžã³æé©åïŒSEOïŒã®äžçã¯åžžã«é²åããŠããããã®ãã¬ã³ãã«é©å¿ããããšããŠã§ããµã€ãéå¶è ã«ãšã£ãŠéèŠã§ããèªç¶èšèªåŠçæè¡ã®é²åã«ãããæ€çŽ¢ãšã³ãžã³ã¯ã³ã³ãã³ãã®è³ªãããæ·±ãåæã§ããããã«ãªã£ãŠããŸãããã®ãããhã¿ã°ã䜿ã£ãæ§é åã ãã§ãªãããã®èŠåºãã®äžèº«ãæ¬è³ªçã«éèŠã«ãªã£ãŠããŸããèŠåºãã«å«ãŸããããŒã¯ãŒãã¯ããã®ã»ã¯ã·ã§ã³ã®å 容ãæ£ç¢ºã«åæ ãããã®ã§ããå¿ èŠããããŸããä»åŸã¯ãhã¿ã°ãå«ãããŒãžã®æ§é åã«å ããã³ã³ãã³ãã®è³ªãšãããæ£ç¢ºã«äŒããèŠåºãã®äœæããSEOã«ãããŠããã«éèŠã«ãªã£ãŠããã§ãããã
ãŸãšã
hã¿ã°ã¯ãŠã§ãã³ã³ãã³ãã®èŠåºããããŒã¯ã¢ããããããã«äžå¯æ¬ ãªèŠçŽ ã§ãé©åã«äœ¿ãããå ŽåãSEOã«ããããµã€ãã®æ§é ãšå 容ã®æ確åã«è²¢ç®ããŸããæ€çŽ¢ãšã³ãžã³ã¯hã¿ã°ãéããŠããŒãžã®æ§é ãç解ããé¢é£æ§ã®é«ãæ€çŽ¢ã¯ãšãªã«å¯ŸããŠããŒãžãã©ã³ã¯ä»ãããŸãããã®ãããhã¿ã°å ã«ããŒã¯ãŒããé©åã«é 眮ããéå±€æ§é ãæ£ããæ§ç¯ããããšãéèŠã§ããé床ãªããŒã¯ãŒãã®è©°ã蟌ã¿ãéå±€æ§é ã®èª€çšã¯é¿ããã¹ãã§ããä»åŸãSEOãã¬ã³ãã¯é²åãç¶ããŸãããã³ã³ãã³ãã®æ§é åãå©ããhã¿ã°ã®æé©åã®éèŠæ§ã¯å€ãããŸããã